Ron Goldstein is the President and Chief Executive Officer (CEO) of CHOICE Administrators. He has been the leading architect in the creation and acceptance of group employee-choice health insurance exchanges for more than 20 years. Ron is responsible for two health insurance programs: America’s longest standing, state-approved, private multi-carrier health insurance exchange, CaliforniaChoice®, and the nation’s first ancillary benefits exchange, Choice Builder®.
With more than 30 years in the health insurance industry, Goldstein has worked with John Hancock Insurance and Dun & Bradstreet Plan Services, where he was responsible for group and individual health products for the Western United States. Shortly after joining the Word & Brown General Agency, Ron helped conceptualize the defined-contribution model that allowed CaliforniaChoice to emerge as the nation’s leading private, multi-carrier exchange for small and mid-size groups’ health benefits. He has run the company since 1996.
Ron is a sought-after speaker on private health insurance exchanges, the Affordable Care Act, and the changing face of America’s health care system; he has been featured in Kaiser Health News, the Los Angeles Times, and Money Magazine, and has authored articles for Health Insurance Underwriter, LifeHealthPRO, Benefits Selling, and others.