Ron Goldstein
President and CEO
CHOICE Administrators

Ron Goldstein is the President and Chief Executive Officer (CEO) of CHOICE Administrators. He has been the leading architect in the creation and acceptance of group employee-choice health insurance exchanges for more than 20 years. Ron is responsible for two health insurance programs: America’s longest standing, state-approved, private multi-carrier health insurance exchange, CaliforniaChoice®, and the nation’s first ancillary benefits exchange, Choice Builder®.

With more than 30 years in the health insurance industry, Goldstein has worked with John Hancock Insurance and Dun & Bradstreet Plan Services, where he was responsible for group and individual health products for the Western United States. Shortly after joining the Word & Brown General Agency, Ron helped conceptualize the defined-contribution model that allowed CaliforniaChoice to emerge as the nation’s leading private, multi-carrier exchange for small and mid-size groups’ health benefits. He has run the company since 1996.

Ron is a sought-after speaker on private health insurance exchanges, the Affordable Care Act, and the changing face of America’s health care system; he has been featured in Kaiser Health News, the Los Angeles Times, and Money Magazine, and has authored articles for Health Insurance UnderwriterLifeHealthPRO, Benefits Selling, and others.